Tuesday, April 11, 2006

Different Tools For Different Jobs

Of Hammers, Wrenches, and Screwdrivers is a great article by David Teten and Scott Allen.

David & Scott offer a simple explanation of the differences between blogging, online networking and LinkedIn. Their views certainly echo my own from previous posts; it's a very balanced and pragmatic article.

In particular, I agree that LinkedIn has created an attractive platform for senior executives because it allows them to "leverage and be of service to their existing contacts with a minimal time investment and not a lot of unfocused interaction." Spot on.

David & Scott are co-authors of The Virtual Handshake which, for a limited time, you can download in PDF for free.


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